Monday, November 30, 2009

Knowledge Leads To Success

Successfully Using Knowledge To Gain Victory

Knowledgeable preparation is evertything. Successful selling requires a lifetime of learning about your customers, products, services, industry, and the art and science of making sales.

The required knowledge extends to every area of out being and our business universe. Every man and woman is accountable for adequate knowledge of the components that affect his or her success and failure.

Self-Knowledge
Know your strengths. Know your weaknesses. Although it is important to recognize and improve weaknesses, the best investments are in reinforcing our strengths.

Getting better at what you do best brings the best results. Don't you agree? Focus on what you can do best and put the most effort into it. Learn to segregate different tasks to other people who are capable of doing it.

It has been well said that it is not that history repeats itself but, rather, that the errors of history repeat themselves. Avoid the trap of repeating the same mistakes.

Business Knowledge
Knowing is not enough. Where your product or service is sold by sales organizations, you must train these people. The best training is interactive. In sales meetings, use questions to elicit information. When a participant responds with a feature, as about the benefit. Continue asking questions until the group runs out of reponses, and you will find that you have a few more benefits to add. Everyone participates and learns, including the meeting leader, who gets new features and benefits to use in his or her next meeting. Attention level is high because people are actively participating.

Customer Knowledge
The successful sale is made before meeting the customer, not when meeting the customer.

Customer knowledge is one of the science of selling. Doing the required research is a hallmark of the sales professional. The required research extends beyond general business knowledge to specific knowledge of your customers and their businesses. Think about thinking like a customer : Put yourself in the customer's shoes.

Customer Relationship Management (CRM) emphasizes the importance of personal knowledge of your customers and relating with them on the basis of that knowledge. Do you really practice CRM? You can never know enough about your customer. Take notes after each meeting. Keep a file and review it regularly.

Know yourself, your industry, and your customers, and your business will never be endangered.

Tuesday, November 17, 2009

Success - Meeting Our True Enemy

Creating Success By Knowing Our Enemy

Before we pursue in achieving our success, one important thing we must know before overcoming obstacles or fear. Our first and most important battle is with ourselves.


Knowing that too often "the enemy is us" helps in understanding the most important component for success. To make sure that you are not the enemy of your own success, seek counsel from someone or a mentor who is interested in your success but not directly involved in the planning or execution of the process.

We are blind to our weaknesses and condemned to repeat our errors unless we seek outside advice that will clearly point out where we are beating ourselves.

Beware of the tendency to hear only what we want to hear and to use that information to stroke our convictions. This process can become a never-ending spiral. It has been said that when a person becomes centered on himself or herself, any risk is too great, because either success or failure will destroy him or her.

Be critical of yourself as you are of others. When you have truly met the enemy, go to the head of the class. Your success is a product of you. It's very important that you like yourself and passionate of what you do each day. Be committed to your faith, your family and your company or business. Develop and practice good habits. Here are a few success principles to consider :

  • Be both industrious and meticulous in your analysis. Take notes. Organize and file.
  • Visual education is much better than just talking to people. You walk the talk.
  • Make no little plans. Make big plans. 
  • If you do not strive to innovate, someone will come up with something better.
  • The reach should always exceed the grasp.
  • Admit it when you make a mistake.
  • Batles are won primarily in the hearts of men (and women).
  • Success is 80 percent mental.
  • Be willing to take a chance. Just do it!
  • The measure of a person is how he or she meets failure. 
  • If you could have won, you should have won.
Each business professional who is selling anything determines the acceptance of a service product called "me". Aim for world class goals. You and your customers deserve the best. Be the very best to your own success!

Wednesday, November 11, 2009

Success - The Quality of Our Professional Role

The Succes of Winning Customers

The coin of quality has two sides. One side is the quality built into the product or service. The other side is the quality of the sales experience as perceived by the customer.

Too often, we think only of the first dimension of quality - that which is intrinsic to the product or service itself. This leads to thinking that quality is the responsibility of someone else in the organization. The customer's perception of quality is the responsibility of the sales professional. This responsibility includes everything we do in our relationship with the customer, more importantly building rapport and trust, as well as efforts to improve the performance quality of the product or service we sell.

As the person most frequently in contact with the customer, the salesperson has the responsibility of acting as as data conduit from and to the customer. Our credibility with information receivers gets tarnished when we transmit only opinions. What counts are data.

Data are useful not only within our won organization but also in discussions with the customer. The performance of the entire successful relationship is how the customer rates the quality of his or her experience.

To achieve the highest level of quality for customers, you must have quality relationships within your organization. This requires the following type of relationship thinking:

  • Internal customers. Everyone delivers a prodcut or service to someone else. That someone else is a customer.
  • Involvement. Everyone is involved on quality because everyone has a contribution to make.
  • Teamwork. Input is sought from teams, and contributions are made by teams. Individualism is out. Teamwork is in.
The more you understand about how quality is achieved, the better you are able to sell your product or service in a meaningful terms to the customer.

Sales quality starts with finding out what the customer wants. What the customer wants keeps changing; the road to sales quality has no end. Quite simply, quality is whatever the customer says it is.

Wednesday, November 4, 2009

Attracting Success - Three Things You Must Know

The Three Things You Must Know To Attract Success


Everybody wants success. Who doesn't?

Some people spend their every waking moment pursuing success, to the detriment of all else.

For others, attaining success seems impossible. They conclude that success is destined for a selected few. The majority of us are to remain “content with such things as we have”. Having success is not “in our destiny”.

However, the above assumptions couldn’t be further from the truth. When you strive for success with the wrong assumptions, you will never reach it. It’s like travelling somewhere with the wrong map.

Zig Ziglar says that, “Success is a process, not an event; a journey, not a destination.”

Jim Rohn describes “…Success is a condition that must be attracted not pursued.”

Do you see the Success pattern?
“…a process, not an event.”
“…a journey, not a destination.”
“…a condition that must be attracted not pursued.”

You can’t hurry success, catch it, or find it by chance. You can’t inherit it, gate-crash on it, or take it from some one else.

Success is something you must work hard and long to earn, for yourself. It has a price, sometimes a very high one. And most people aren’t really and truly ready to pay that price, to do what success demands.

If success has eluded you so far, perhaps you should try changing your assumptions.

You need to accept that:

(1) You must go through a growing process, which will require time and patience, in order to achieve success. There are no short cuts. Anything else is a temporary illusion.

Success that will remain with you, and bring you joy rather than sorrow, requires a learning process, a time to grow out of old habits and into new ones, a time to learn what works and what doesn’t, and keep repeating what works until you succeed.

And you must pay your dues, in full, in advance!

So don’t be in a hurry.

(2) You will need to acquire traits and skills that attract success.

What does success mean to you? Identify, in specific terms, what you regard as success. What traits or skills will you need to achieve this goal? Set clear, written goals.

Devise plans to acquire the needed traits and skills. Learn to do what you need to do, to get where you want to go.

What kinds of successful people have what you want? What do they do, or not do, that helps them get and keep it?

If you do what they do and avoid what they avoid, there’s a good chance that you will end up with what they have.

Find 2 or 3 people who have what you want. Write down the habits that have made them successful and resolve to copy them.

Starting now!

This is called mentoring, learning from others who have arrived where you want to go.

Mentoring can cut out the heart-aches of trial and error. A mentor can keep you focused and on track.

Once you learn to do what it takes, you qualify. And when you qualify, success comes looking for you. You just can’t be denied!

What a relief from the days when you ran after it! You fulfill the requirements and attract success to yourself. Opportunities open up to you, and when they do, they find you ready to grasp them.

(3) You must be ready to travel the road to success, oftentimes alone. It’s been said that, “At some point in time, the pursuit of your goals becomes secondary and what you have become in the process…..is what is most important. It’s not the distance you go…so much as the going itself” (Les Brown).

Parents, remember when you tried to teach your children to crawl? You put their favourite toy in front of them and teased them forward, inch by inch. They were after the toy, which kept them motivated.

But you wanted to strengthen their muscles and teach them a new skill. When they became good at reaching the toy, they had learned to crawl. After that, they could reach any destination they wanted, without you and the toy!

The DESTINATION was less important. They became champion crawlers in the PROCESS!

That’s what the journey to success does to you. It causes you to learn habits and skills that make you “full of success”, or “successful”.

Because you have now mastered the skills and the process of success, you can keep on reproducing success. You now have what it takes. But if you try to “gate-crash”, you don’t get to learn the process and the skills.

Anyone can identify what success means to them and go after it. If you don’t mind the hard work and waiting, success can be yours. You can become the kind of person who attracts what he or she wants rather than running after it.

Funny enough, when you are ready for success you attract it, with little effort.

When you are not, it runs from you, no matter how hard you chase. In other words, you repel it!

Most likely, this is the reason that success eludes people.

Now that you know how to attract success, why not get started on the journey or process that will take you where you want to go? Any one can succeed, but unfortunately not every one will. It’s your decision to choose. Fate does not foist it upon you. You can have anything you want in life, if you’re ready to pay the price. But if you consider the process too hard, too slow, or the distance too long and lonely, you have qualified your self as a looser; painful but true.

So don’t short-change yourself with short-cuts and counterfeits. You can have the real success.

It’s literally yours for the taking! Go out there and start attacting success today!

Sunday, November 1, 2009

The Success Principle - 80/20 Success Secret

The 80/20 Success Secret
Have you ever heard of or wondered if there was the Pareto Principle or 80/20 Principle to success or rather becoming successful? Do you know the way to apply this Success Principle?

For all these years, what I’ve found is that most people have good excuses to point fingers at whom or what they think is responsible for their failures or lack of success in life (including myself). The problem is that they never reflect in the mirror and see the lack of success is because of themselves! I believed that there were two groups of people, successful and unsuccessful.

Things started to change for me after I successfully registered myself to attend personal development courses 5 years ago. My relationship and finances improved tremendously and it was a great step towards my own success targets.

Recently I came across another group of people who all want to be successful and realize that they must change. When they ask me how they can achieve success, I give them all the same answer.

So what’s the 80/20 Success Secret?

The Success Secret is….

Finding good Mentors or Coaches with proven successful track records and learning everything you can from them.

Instead of investing tons of money in books and programs on success, invest in a successful mentor and you WILL get the most results!

Remember very few correct actions generate the most results, which lead to your success. Instead of taking 1,000 steps and many years to achieve your desired results, you’re only taking one correct step and very little time to get your results successfully this way. You’re paying them to learn from their mistakes and successes.

No book or program can offer you that!

So when you’re ready to leap towards success and break through your obstacles, seek out your success mentor(s) and be ready for anything!

I wish you the best of success in your undertakings!